Innovation & Creativity
www.aiu.edu › applications › DocumentLibraryManagerinnovation, it is defined here very simply: using creativity to add value. Value can be economic, social, psychological, or aesthetic. Creativity is not a personality trait available to only a few. Research has shown everyone has some creativity, but it has been stifled by Freud’s thinking that artistry and creativity
Creativity and Innovation: The Leadership Dynamics
www.regent.edu › 2020 › 12Creativity and Innovation: The Leadership Dynamics EMMANUEL AGBOR This paper explores the important role of leadership in the innovation process of organizations. It argues that while culture, strategy, technology, and other management tools are important in generating effectiveness in the 21st century, creativity and innovation are what drive