Podcasting Today – Nielsen
www.nielsen.com › us › enFeb 25, 2021 · Podcast Audiences, Growing in Diversity, are the New Audio Opportunity. After a decade of audience growth, podcasts have become an extremely appealing advertising platform. And with broadening appeal and strong listener engagement, brands should be looking to them as a more personalized way to connect with audiences who are maxed out on visual ...
What is a podcast?
podnews.net › article › definition-of-podcastJun 16, 2021 · Yes, you can get video podcasts, but the point of any podcast, even one with video in it, is as a piece of audio. The “like a radio show” bit is imperfect: podcasts can be very different to the kind of polished radio shows you might hear on NPR or the BBC.