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The International Journal of Bank Marketing provides the venue for the dissemination of state-of-the-art research on marketing issues related to a range of financial services providers, from banks and insurers to financial advisors and credit providers.

01.11.2002 · International Journal of Bank Marketing. ISSN: 0265-2323. Article publication date: 1 November 2002. Downloads. 14843 Abstract. The study explored the effect of different factors affecting attitude formation towards Internet banking …

The International Journal of Bank Marketing is a peer-reviewed academic journal in the field of financial services marketing. It was established in 1983 by MCB ...

01.07.2001 · An exploratory study of consumer acceptance of Internet banking (IB) services is conducted in a Turkish bank. Examines both consumer‐related factors that may affect the adoption of an innovation or a product (such as complexity, perceived risk, and relative advantage) as well as organizational factors such as marketing effort. The results suggest that …

International Journal of Bank Marketing Country United Kingdom Universities and research institutions in United Kingdom Subject Area and Category Business, Management and Accounting Marketing Publisher Emerald Group Publishing Ltd. H-Index 81 Publication type Journals ISSN 02652323 Coverage 1983-2020 Information Homepage

Dec 06, 2021 · The International Journal of Bank Marketing Impact Factor IF measures the average number of citations received in a particular year (2020) by papers published in the International Journal of Bank Marketing during the two preceding years (2018-2019).

International Journal of Bank Marketing · Country · Subject Area and Category · Publisher · H-Index · Publication type · ISSN · Coverage · Information.

24.12.2021 · About this journal. Journal of International Marketing is a peer-reviewed journal that is dedicated to advancing international marketing practice, research, and theory. Contributions addressing any aspect of international marketing are welcome. Aimed at both international marketing/business scholars and practitioners at senior- and mid-level international marketing …

International Journal of Bank Marketing. Felipe Ruiz-Moreno and Francisco J. Mas-Ruiz. International Journal of Bank Marketing, Vol.28, No 6, 479--496, ...

Downloads. 45. Past, present and future of bank marketing: a bibliometric analysis of International Journal of Bank Marketing (1983–2020) Satish Kumar, Jing Jian Xiao, Debidutta Pattnaik, Weng Marc Lim, Tareq Rasul. This study aims to provide an overview of bank marketing through a retrospection of the International Journal of Bank Marketing ...

International Journal of Bank Marketing . Country. United Kingdom ... JBM aims to publish papers that relate to the marketing challenges of financial services providers around the globe. ... the journal is interested in helping academicians and practitioners in the field to better understand the discipline of financial services marketing, ...

International Journal of Bank Marketing ; Journal Impact Factor [IF], n/d, 2,294, 2,196, 2,800 ; Category Normalized Citation Impact, 0,9523, 1,0047, 0,7983, 0, ...

The International Journal of Bank Marketing is a peer-reviewed academic journal in the field of financial services marketing. It was established in 1983 by MCB University Press (now Emerald Group Publishing).. The journal has an Impact Factor of 2.81 and is ranked as an A journal by the Australian Business Deans Council (ABDC).

International Journal of Bank Marketing · Strapline: · ISSN : · Online date, start – end: · Copyright Holder: · Open Access: · Editor: · Services · About.

International Journal of Bank Marketing | The International Journal of Bank Marketing aims to present the latest thinking, practice and research findings on ...

10.10.2008 · International Journal of Bank Marketing. ISSN: 0265-2323. Article publication date: 10 October 2008. Downloads. 12541 Abstract. Purpose – This study seeks to investigate the role of internet trust as a specific form of technology trust in the context of internet banking. Furthermore, the ...

The International Journal of Bank Marketing aims to present the latest thinking, practice and research findings on issues of current or future concern to banking and financial services marketers.

The International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners.IJRM aims to contribute to the marketing discipline by providing high-quality, original research that advances marketing knowledge and techniques. …. Read more

The International Journal of Bank Marketing provides the venue for the dissemination of state-of-the-art research on marketing issues related to a range of financial services providers, from banks and insurers to financial advisors and credit providers. Aims & scope Editorial team Author guidelines Literati Awards Indexing & rankings

Dec 25, 2021 · Artificial intelligence in customer-facing financial services: a systematic literature review and agenda for future research. International Journal of Bank Marketing . 10.1108/ijbm-09-2021-0417 . 2021 . Vol ahead-of-print (ahead-of-print) . Author (s): Janin Karoli Hentzen . Arvid Hoffmann .

The International Journal of Bank Marketing is a peer-reviewed academic journal in the field of financial services marketing. It was established in 1983 by ...

04.03.2021 · The purpose of this study was to assess whether internal marketing tends to influence the perception of bank employees regarding the strategic orientations of banks toward the market, brand and value. The authors also aimed to determine whether employees' organizational commitment mediates the relationship between internal marketing and the …

The International Journal of Bank Marketing provides the venue for the dissemination of state-of-the-art research on marketing issues related to a range of financial services providers, from banks and insurers to financial advisors and credit providers. Essential Science Indicators Field Economics and Business Visit Website Published by

Past, present and future of bank marketing: a bibliometric analysis of International Journal of Bank Marketing (1983–2020) Satish Kumar, Jing Jian Xiao, Debidutta Pattnaik, Weng Marc Lim, Tareq Rasul. This study aims to provide an overview of bank marketing through a retrospection of the International Journal of Bank Marketing ( IJBM ), the ...

The International Journal of Bank Marketing provides the venue for the dissemination of state-of-the-art research on marketing issues related to a range of ...