Journal of Brand Management | palgrave
https://www.palgrave.com/gp/journal/41262Journal Metrics 2020 Downloads: 229, 419 2019 Scopus CiteScore: 4.1 SCImago Journal Rank (SJR): 0.685 The Journal of Brand Management is a peer-reviewed publication which has established itself as the leading authoritative journal on brand management and strategy. It considers all dimensions of this fast-evolving field, drawing together cutting-edge analysis and …
Journal of Brand Management | palgrave
www.palgrave.com › gp › journalJournal Metrics 2020 Downloads: 229, 419 2019 Scopus CiteScore: 4.1 SCImago Journal Rank (SJR): 0.685 The Journal of Brand Management is a peer-reviewed publication which has established itself as the leading authoritative journal on brand management and strategy. It considers all dimensions of this fast-evolving field, drawing together cutting ...
Journal of Product and Brand Management
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Journal of Brand Management - SCImago Journal Rank
www.scimagojr.com › journalsearchScope The Journal publishes original and insightful peer-reviewed articles as well as industry-based case studies, plus invited expert commentaries and editorials which rigorously consider: models and theories effectively used in brand management research and practice how the world's leading companies are managing their brands the latest thinking, techniques and initiatives used by agencies ...